Elka Collective

Elka Collective, a Melbourne-based brand established in 2014, is renowned for its exquisite garments that blend classic tailoring with effortless wearability. Dedicated to creating timeless pieces with a refined and contemporary appeal, Elka Collective embodies strength, elegance, and femininity.

To enhance their digital presence, Elka Collective engaged TRANQUIL-A to develop relatable and genuine content. We captured the essence of their versatile and modern designs by showcasing their collections in-store, effectively highlighting their commitment to quality and style.

A woman taking a mirror selfie in a fitting room, wearing a white button-up shirt and cream-colored pants. There are clothes on hangers behind her on a clothing rack.
Clothing rack with white, brown, and black garments including tanks, shirts, and pants, labeled "Spring try on haul."
A woman taking a mirror selfie showing her white sleeveless top and high-waisted white pants.